Hootsuite is a social media management platform that lets businesses run their social campaigns on different platforms, such as Facebook, Instagram, LinkedIn, and Twitter. Its features include content scheduling, contact management, real-time analytics, and team assignments. In this article, we cover Hootsuite reviews and pricing. Ready to get started? Sign up for free.
Hootsuite pricing is based on five annual subscription plans: Free ($0), Professional ($19/month), Team ($99/month), Business ($599/month), and Enterprise (customized). The main differences between the plans are the number of user accounts and social profiles, as well as access to premium features such as custom analytics reports, team assignments, and branded URLs.
Number of Included Social Profiles
*Annual plans are paid in full at the start of the billing cycle.
Hootsuite’s Free plan includes a single user, three social profiles, and 30 scheduled messages at a time.
Hootsuite offers a 50% discount to nonprofit organizations subscribing to the Professional or Team plans. Interested users may contact its sales team directly for inquiries.
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Summary of Positive Hootsuite Reviews
Users who gave positive Hootsuite reviews said that the platform is intuitive and convenient when it comes to scheduling social media posts. They added that it is helpful for team collaboration projects. Some of them also shared that its feed feature can efficiently display which posts are getting more engagements.
“Hootsuite was the first software I found that I liked using to manage multiple social media accounts. I love that I can see each stream and can add new ones as necessary. The ease of posting was fantastic and helped me to get a more consistent presence online.”
– Angela Bollinger
Summary of Negative Hootsuite Reviews
Users who gave negative Hootsuite reviews commented that the software is quite expensive compared to other programs. Some of them also suggested user interface improvements. A few of them reported that only one Instagram photo can be posted at a time.
“Something negative is that it is impossible to extract data and you always need a tool to create monitoring reports. It is somewhat expensive compared to other competency platforms, but its performance is essentially important—not everything is negative.”
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Check out the list below of some of Hootsuite’s features:
- Contact management
- Content scheduling
- Real-time analytics
- Custom analytics report
- Team assignments
- And more
How long can Hootsuite store users’ analytics & data?
Numbered analytics data, such as the number of replies, comments, and likes, are stored indefinitely. However, numbers stop updating for posts older than one month, even if new clicks or comments are made on a post.
Can Hootsuite users share reports with multiple people?
Yes. There is no limit to the number of users who can share a report. However, there is no way to share a report with multiple people at one time. The report must be shared with each user individually.
Here is a list of some of Hootsuite’s popular integrations: