LinkedIn Sales Navigator is an advanced sales automation tool that enables users to build and nurture customer relationships. It also lets them go after potential clients, keep track of existing leads, and have a deeper understanding of their prospects. Its plans start at $79.99 per month and is best for sales individuals and teams.
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LinkedIn Sales Navigator Pros & Cons
Great lead generation capability
Integrations aren’t seamless
Simple and user-friendly interface
Difficulty in accessing presentations
Good insights and analytics
A little expensive and requires constant upgrades
Who LinkedIn Sales Navigator Is Best For
- Individuals: Its extended network access allows professionals to grow connections, improve list building, and boost sales output.
- Small and medium enterprises (SMEs) to large enterprises (50 to over 1,000 employees): Its CRM integrations, marketing alerts, and license management functionalities enable organizations to take advantage of their expanded company network to build client relationships.
LinkedIn Sales Navigator Pricing
The LinkedIn Sales Navigator pricing guide shows three plans: Professional ($79.99), Team ($134.99 per license, per month), and Enterprise (custom priced). The main differences between the plans are the numbers of included InMail messages and saved leads per month, CRM integrations, and access to premium features, such as marketing alerts, license management, and PointDrive presentations.
$134.99 per license
$1,240 per license
Looking for a sales automation software with a free trial? Check out Uplead.
*Prices indicated above do not include sales tax.
The Professional plan is designed for individuals who want to tap into LinkedIn for network growth and sales lead generation. Some of its useful features include lead recommendations and alerts, custom lists, advanced lead and company search, notes, tags, and the ability to know who has viewed their profiles.
The Team plan is ideal for small to medium-sized businesses that want to harness the potential of their shared networks. It has all the features of the Professional plan plus premium functionalities such as customer relationship management (CRM) tool integrations, organic marketing, basic license management, and PointDrive presentations.
The Enterprise plan is perfect for large organizations with over 1,000 employees. It includes everything from the Professional and Team plans and offers even more advanced features, like single sign-on (SSO) integrations, sponsored marketing alerts, unlimited PointDrive presentations, enterprise-grade license management, and company network warm introductions.
Top Sales Automation Software 2020
Sales Automation Tools
Businesses wanting automation for project management and sales collaboration that integrates with other apps
Teams that want a comprehensive, visual CRM with automated lead scoring
Teams that want sleek proposals with automatic pre-built templates that sync to many CRMs
People wanting to simplify expense reporting with one-click receipt scanning and automatic accounting sync
Businesses that want to convert website visitors in less than 30 seconds
Teams wanting a platform that automatically logs calls with a dialer, removing manual entry
Businesses wanting to link their web apps to share data and build automatic processes
Teams that want a simple way for prospects and customers to self-schedule appointments online
Teams wanting an automation platform to find prospects and automatically send email campaigns
People who want pairings that allow their apps and devices to automatically communicate
Teams that want software that automatically stores and analyzes emails you send in real-time
LinkedIn Sales Navigator Features
The LinkedIn Sales Navigator features are designed to help users build client relationships, increase sales pipelines, and close more deals. Here are some of LinkedIn Sales Navigator’s most important features:
LinkedIn Sales Navigator InMail allows users to communicate directly with their prospects, helping create deeper relationships. This is beneficial in converting leads into clients.
The Saved Leads feature enables users to quickly and easily keep track of potential clients. This also keeps users informed and up to date about their prospects through real-time notifications.
Advanced Lead & Company Search
LinkedIn’s advanced lead and company search capability helps sales representatives and teams with lead-building. It lets users prospect business decision-makers and influencers according to whatever criteria they want. This enables them to reach out to the right people and spend time wisely.
LinkedIn Sales Navigator integrates with different CRM software and systems, including Salesforce, HubSpot CRM, SugarCRM, Zoho CRM, Microsoft Dynamics 2016 and 365, and Oracle Sales Cloud.
Most Helpful LinkedIn Sales Navigator Reviews
Users who left LinkedIn Sales Navigator reviews like its simple layout, which is very easy to navigate. Some also commended its powerful search and filter functionalities that are very useful in potential client targeting. However, there are a few users who wished that it had better CRM integration and more affordable prices.
Great for Lead Generation
“It is amazing for targeting new leads and prospects both inside and outside your network. The search results are sometimes overwhelming (not necessarily a bad thing), but this is easily solved by applying specific filters.”
— Wilson Tran
Poor Performance of Some Features
“Two things come to mind as far as negative points: requirements to view the presentations and performance of its overall features. When someone follows the link provided to your presentation, the landing page requests him to log in to LinkedIn or asks for an email address to continue to the presentation. The required additional information, in general, does turn off a good 30% to 40% of contacts who leave the page without continuing to the presentation. As per its overall feature performance, I see that it has definitely changed lately and is improving.”
— Ben Webb
How does LinkedIn Sales Navigator help users build their prospect list & narrow searches for new leads?
LinkedIn Sales Navigator has an Advanced Search feature that shows more than 30 advanced search filters. Users can also apply filters such as profile, role, tenure, company, and more for their sales preferences in addition to the advanced search filter.
Our Top Sales Automation Software Picks
If you aren’t sure if LinkedIn Sales Navigator is right for you, this article on the 11 Best Sales Automation Software is a review of our top choices. Our team looked at a variety of solutions and narrowed down our recommendations based on price, features, and customer support.