Planable is a social media collaboration solution for publishing content in social media and for managing social marketing campaigns. The platform lets users plan, schedule, and organize content in multiple social media channels. It also allows monitoring and management of campaign workflows. Its pricing ranges from $39 to $99+ per month, and it works best for social media teams and small businesses looking to improve their branding strategy.
Planable Pros and Cons
Easy to understand visual user interface (UI)
Does not offer social listening and analytics features
“What you see is what you get” (WYSIWYG) preview of posts
Lacks Instagram scheduling feature
Straightforward and affordable subscription plans
Buggy mobile app
Who Planable Is Best For
- Social media teams: Planable offers collaborative workspaces that teams can use to expedite and streamline workflows. Content planning, creation, and publishing are all done using a single workflow, and team members always know which tasks need their attention.
- Small businesses looking to improve their branding strategy: Planable can be used to curate multiple social media channels using a single dashboard. Small businesses can benefit from Planable’s WYSIWYG interface to ensure that their social channels reflect their branding strategies accurately.
Planable’s pricing depends on the number of users and workspaces and is offered in three paid subscription plans: Starter ($39/month), Premium ($99/month), and Enterprise (custom priced). Aside from the users and workspaces, the main difference between the plans is access to premium features, such as real-time support, and access to multilevel approvals.
Looking for something less expensive? Check out Hootsuite.
*Annual plans are billed in full at the start of the billing cycle.
Planable’s Starter plan is good for one workspace, which can be accessed by up to three users. It is a self-service subscription, and it offers limited support.
Premium plan subscribers can create up to five workspaces and can be managed by up to seven users. Like the starter plan, it is a self-service subscription.
The Enterprise plan is a customizable option for those whose needs do not fit the Starter and Premium plans. It comes with a custom number of workspaces and users. Subscribers also get onboarding services, real-time support, unlimited pages and posts, and access to multilevel approvals.
Planable Alternatives 2020
Social Media Management Tools
Small businesses that want a comprehensive digital marketing agency with flexible services and competitive pricing
Has a free plan; premium plans starting at $29 per month
Businesses looking for a free, straightforward, and easy-to-use organic social media scheduler
Has a free plan; premium plans starting at $12 per month
Businesses requiring in-depth analytics and user insights
Starting at $79 per month
Reusing content to consistently post on Facebook, Twitter, and LinkedIn
Starting at $49 per month
Those using social with the goal of generating leads
Starting at $19 per month
Planable is a planning and collaboration hub for social media content. Social media teams can take advantage of its tools to improve their workflows. Its key features include the following content previews, content calendar, and collaboration tools.
Planable improves content planning by giving users a preview of their content before they are published in their respective social media channels. Previews are available regardless of the post’s format, whether it’s a plain text, a video, photo, link, or an album. Users can then customize how the post will be viewed before they are published.
Planable’s calendar can be used to save time by adding posts to a predetermined time slot for publishing. Users can strategically plan and schedule content by dragging and dropping them into predefined time slots. The calendar can also be used to evaluate a marketing campaign because it gives users a glance of every single post across all social media pages.
Planable helps managers, team members, and clients be on the loop in managing social media campaigns. Its collaboration tools allow users to communicate with their clients without asking the client to create a Planable account—making it easier to gather feedback from clients before publishing any content. Managers can also tag team members to assign them particular tasks, and to ensure that the right notifications are sent to the right people within the team.
Most Helpful Planable Reviews
Planable reviews available online are generally favorable. Most reviewers rave about Planable’s user interface, saying that the design is user-friendly and easy to learn. Users also like its collaboration and scheduling tools. Some users, however, reported bugs in its mobile app, making it difficult to use. Others also wished for more advanced tools like social listening and reporting.
Provides an accurate preview of posts before publishing
“Planable is a great social media tool to organize your content that enables collaboration with various platforms across the board. The best thing that I appreciate the most is that every single content you upload, you can see how it will look like on the social media platform of your choice.”
Mobile app has issues
“The mobile app is a bit buggy to use, and they need to add support for Pinterest.”
Planable Frequently Asked Questions (FAQs)
What is a workspace?
A Planable workspace is a collaborative place for managing social media content. It is the equivalent of a dashboard where users can create, review, collaborate, and publish posts. One workspace may be used for one brand, company, or client.
Can I use Planable to publish a Facebook Story?
At the moment, the Facebook API restrictions do not allow users to publish Facebook Stories using Planable. However, a simple workaround is available for users: they simply need to connect their Instagram and Facebook accounts, publish an Instagram Story using Planable, and click on “Share Your Story to Facebook,” to duplicate the Story to Facebook automatically.
Can I use a link shortener when publishing links?
No. Planable currently does not support any link shortener.
Our Top Social Media Management Software Picks
If you are not sure if Planable is right for you, this article on the best social media management tools is a review of our top choices. Our team analyzed dozens of tools to find the best ones to save you time and take a more strategic approach to social and narrowed down our recommendations based on cost, features, and ease of use.
Disclaimer: The following information was provided by Planable and does not necessarily reflect the views of FitSmallBusiness.com.
What is Planable?
Planable is the command center of social media campaigns, bringing all of your people and content in the same place. It’s a platform that allows agencies, social media managers, freelancers, marketing and communication teams worldwide to create social media campaigns and exchange feedback in the most visual way.
We built Planable to bring team members, clients and social content on the same page for better, faster brand storytelling.
Planable News & Activity
Planable Customer Service
Planable Unique Features
If you’re a social media manager working in an agency, freelancer, part of a marketing or communications team, then Planable is definitely for you!
We think great social content is created by teams who are aligned and we help them easily do that. Once you check it, you’ll realize how simple the app is.
As of now with Planable you can have:
1. Your social content in the same place, perfectly organized and visually rich
2. Preview the content exactly as it would look after publishing so no misunderstandings can happen
3. Feedback exchange and real-time iteration
4. Approvals, with one single click, dead simple
5. Schedule, to all your social pages, on Facebook, Twitter, LinkedIn, and Instagram
6. The perfect calendar to plan your content
7. Arrange all of your Instagram content easily in Grid View
8. Invite all the teammates, clients and external stakeholders with specific roles & permissions
9. Create, plan, and schedule Instagram Stories