What does ReachLocal do well? I use ReachLocal to take advantage of Google Adwords & improve SEO; we've driven amazing traffic to our websites, that is all clearly trackable through their portal. ReachLocal provides excellent reporting, allowing us to constantly tweak and improve our campaigns.
What does ReachLocal not do well? We have a very specific niche, so it took a while to find all of the best keywords to use.
What do you wish you had known about ReachLocal before using? I wish I had known that ReachLocal provided such great reporting - that has been such an added value.