Shopify is a website builder and ecommerce platform that is made specifically for online merchants. Its features include multi-channel support, built-in marketing tools, insights and analytics, store management, and a blogging platform. Prices range from $9 to over $299 per month, and it’s best for those who need a scalable online store.
Shopify Pros and Cons
Ease to learn and use
Its own programming code for customization
Integrated payment processor
Needs more free templates
Responsive customer support
Who Shopify is Best For
- Those who need a scalable online store: The variety of its plans enables your online store to grow with your business. You can start with very few products and move on to have as many as necessary with its unlimited product allocation.
Shopify’s pricing scheme covers paid subscription options with fees that range from $9 to over $299 per month. The main differences between the plans include transaction fees, multi-store management, and the number of staff accounts.
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Last updated on 03/26/20
Actual rates are not declared, but according to its website, Shopify offers a 10% discount on annual plans and a 20% discount on biennial plans. Please also note that some states require Shopify to collect sales taxes that are not included in the fees stated above.
You can link your Facebook page to your online store and sell from there, communicate with your customers through Messenger, utilize buy buttons, create invoices, and accept credit card payments.
If you need point of sale (POS) for only one store location, then this is a good upgrade from Shopify Lite with its addition of another staff account, abandoned cart recovery, shipping label printing, and integrations with third-party POS apps. Transaction fees include 2.9% + 30¢ for online credit card orders and 2.7% + 30¢ for in-person orders.
This subscription can handle POS for as many as five store locations. You can also offer gift cards and enjoy USPS Priority Mail Cubic pricing. Online credit card transaction fees drop to 2.6% + 30¢, while in-person transaction fees become 2.5% + 30¢.
You can manage POS for up to eight store locations with this subscription. Moreover, advanced report builder and third-party calculated shipping rates are available only in this plan and in Shopify Plus. It also offers the lowest declared transaction fees at 2.4% + 30¢ for online credit card orders and just 2.4% for in-person orders.
Large businesses that process a high volume of orders at any given time can benefit from this plan’s more customized approach. You may reach out to Shopify if you’re interested in discussing your options.
Shopify Alternatives 2020
Boutiques, restaurants, and other businesses that prefer an elegant look and an easy-to-use interface
Users who need an intuitive website builder that also provides web hosting services
Those who want customization and flexibility with plugins
Companies that need extensive site design options but lack engineering know-how
Those who use data-driven recommendations and accessible reporting metrics to optimize their website's effectiveness
Tech-savvy people who want to create websites with password-protected content
Shopify offers ecommerce-specific solutions with the goal of making online store management more efficient for you. Let’s take a look at some of its most essential features.
Average Uptime: 99.99%
Load Time: 0.8–2.0 seconds (Please note that this varies depending on internet speed and server status.)
Those who carry more products and get more simultaneous traffic may experience slower load times. However, Shopify keeps its lines open for the resolution of any issues that may arise during a spike in website traffic and checkouts.
It offers solutions for solo-owned online stores and enterprise-level ecommerce operations, which means that you are given room to grow and upload as many products as you need. Furthermore, you can also enjoy competitive shipping rates from USPS, UPS, and DHL Express, depending on which plan you choose.
All of its websites are optimized for the best possible results in search engines. However, if you feel like you need an extra hand, then you can utilize Shopify Experts by hiring trusted professionals to set up your store, create written and visual content, and/or handle marketing and sales.
Point of Sale (POS)
You can utilize the functions of Shopify POS to process in-person transactions at retail locations, pop-ups, bazaars, and more. Please note that this option is not available on Shopify Lite.
Some themes are available for free, while others can cost anywhere from $140 to $180 depending on the intricacy of the design and its functionalities. Templates are categorized into the following industries: “toys and games,” “jewelry and accessories,” “food and drink,” “electronics,” “sports and recreation,” and “home and garden.” Check out some of Shopify’s templates below:
Which Website Builder Software is Best for You?
Most Helpful Shopify Reviews
Users who left positive Shopify reviews said that its customer support is helpful and knowledgeable. Though there aren’t a lot of negative Shopify reviews, some users expressed the need for more free templates, while others find its unique coding language a bit difficult to learn.
Great customer support
“I think that Shopify’s customer service is phenomenal. Whenever I need help or if I have any questions at all, I can just live chat them and they’ll be available to help me—which is really great.”
Difficult to customize
“Shopify lacks the ability to freely design or use custom code and is not that user-friendly for the majority of web designers/developers. If you plan on utilizing Shopify for your online marketplace and expect to customize it without the use of third party applications; then I’d suggest you put a little study time into Liquid (a template language created by Shopify written in Ruby) before you get started.”
Shopify Frequently Asked Questions (FAQs)
Does Shopify offer a free trial?
Yes, it does. Those interested may sign up for a 14-day free trial.
Can I use my own domain name?
Yes, you can. Shopify provides a free myshopify.com domain name to all stores, but you may also purchase one from its website.
What sales channels can Shopify cater to?
Aside from your Shopify website, you can sell your products through Instagram, Facebook Messenger, Facebook Shop, Amazon, and/or eBay.
Our Top Website Builder Software Picks
If you aren’t sure if Shopify is right for you, then this article on the 6 Best Website Builders is a review of our top choices. Our team looked at a variety of solutions and narrowed our recommendations down based on the price and features such as the editor’s ease of use and website performance.